Elite umbrellas
Indisputable truth: an inexpensive umbrella is an excellent protection from heavy rain, but only if it has been conscientiously worked on using quality materials. The choice of a simple umbrella is an event that does not cause difficulties, since almost all models presented in boutiques resemble each other in the type of opening and closing mechanism and differ only in color. Elite umbrellas are a separate “caste” of products that are not easy to choose and even more so to buy. Wealthy men and women are greedy for them, and not young girls who have “wind walking” in their pockets.
Mysterious Exclusive
It is not so easy to define the phrase "elite umbrella". Some stylists include Burberry brand products from 12-15 thousand rubles or more per item in this category. Is it that exclusive? They are echoed by other stylists, insisting that she looks the same as the one that costs 500-1000 rubles in a boutique. Is the price so important for transferring the product to the category of products for VIP customers? No, it is secondary, but quality is paramount. The quality of the elite class is the use of expensive hand-crafted materials.
Exclusive features:
- Wooden or metal construction, without a hint of cheap plastic;
- Original or unusual fabric from which the dome is sewn;
- Production by hand without the use of machines and other machines for cutting and sewing;
- The use of expensive accessories in the decoration: a handle upholstered in leather, a special mother-of-pearl button fastener on the case, a horn tip, etc.;
- A unique design that mass market manufacturers won't adopt. As a rule, Burberry umbrellas are decorated with special badges on the handle, and a unique pattern is applied to the dome.
Stylists define expensive umbrellas by country of origin, but this approach is not entirely correct. In England and Italy, in India and China, there are similar exclusive products made from beautiful fabrics. The only thing that Russian buyers should remember is that there is no exclusive Asian-made rain protection tool in Mega Teply Stan or Mega Belaya Dacha boutiques. A folding umbrella made of expensive materials is a great curiosity, but cane umbrellas with a bone handle are not so rare on the shelves.
Issue price
Women's models cost from 4.5 thousand rubles, and men's are almost 2 times more expensive - 7.5 thousand. In England, the same accessories for men and women cost about the same - from 50-55 pounds, but about the upper price limit exact information is not available. So, for example, in the same Russian Federation, in the world-famous TSUM, a model will be found for 30-35 thousand rubles, but not for 1 thousand dollars. The limited choice for Russians is obvious.
materials
For an exclusive, they always asked for a double or even triple price. There is an abyss between goods for VIP clients and ordinary citizens, since it is unlikely that a cheap umbrella will be equipped with a real wooden handle.Only the elite acquire umbrellas with handles made of bamboo, ash, chestnut, apple, walnut, and elm. For its convenience, this base material will be upholstered with natural leather, and horns will be remade under the tip or the metal will be given the desired shape. The clasp on the cover is not a simple plastic button, but a mother-of-pearl stone or an irregularly shaped wooden blank.
World brands
Wanting to buy a branded product, they are preparing for ... a high price. She shouldn't be scared off. In order to somehow convince yourself of the expediency of buying, you need to remember the high-quality materials that were used in production. This means that the purchased item will not fall apart at the first walk in rainy weather. Having convinced themselves that the money will not be thrown away, they get acquainted with the models, color solutions of the Airton, Doppler and GF Ferre brand workshops. Men's umbrellas of these brands are a godsend for lovers of white top - black bottom and casual style. Only women choose accessories of catchy colors, men by nature are supposed to opt for products of restrained tones.
G.F. Ferre
Products of this Fashion House will be chosen by men with refined taste. The Italians have always been famous for the fact that they could make the appearance of umbrellas exquisite, and the internal content of high quality. The founder of the Fashion House even has a nickname - "Gianfranco the Architect". Gianfranco himself loves to work with structural products, achieving ideal shapes for them. In the production of domes, satin or polyester is used. They are always large in order to reliably protect the wearer from the rain. Aluminum alloys allow the production of high-strength umbrella spokes that will not bend or break in inclement weather.With a price well over $100, the GF Ferre fashion house has a lot of fans.
Airton by Zest
There is not a single complaint about the appearance, strength and quality of the design, released under the Airton trademark. She became famous for endowing umbrellas with all the fashion trends of the season. Canes and folding models are not as expensive as GF Ferre products, but at the same time they surprise with their color scheme (there are masterpieces on the domes that imitate paintings by great artists), the material for making the dome is Teflon (does not absorb raindrops), and the presence of an anti-wind system. They ask relatively little for them - 20-30 US dollars.
Mario Talarico
The names of the leaders in the production of male models are named above, but are they the leaders in the women's line? No, the “female” leader is Mario Talarico, which initially announced itself as a manufacturer of umbrellas for the elite from the best materials. The history of the brand began in 1860, and soon the management managed to sell products among the powers that be, and more precisely among members of the royal family, aristocrats and politicians of England. Due to the use of natural wood in the manufacture of the handle and the production of a silk dome, very soon fans of the brand appeared far beyond the borders of England.
Moschino
The name of this brand is on everyone's lips. Few people know that Moschino umbrellas are equated with the elite because of their exceptional design and excellent quality. It is easy to identify products in boutiques, as every detail is made by hand and with soul, using only proven materials for production. Each model combines beauty and quality, irony and playfulness.
If Mario Talarico umbrellas are designed for established mature ladies, the audience of Moschino products is young girls who perceive life easily and through the prism of rose-colored glasses. Only young ladies 20 years old are ready to keep a thing with them, on the dome of which something is depicted in a playful and ironic form. Almost all models are a storehouse of humor inscribed in the overall composition. The owner perceives all passers-by in a special way, and expresses her attitude through the appearance of the accessory, its colors and composition.
Where could I buy?
- Gents-stuff.ru - An online store with a lot of umbrellas for men from the famous brand Mario Talarico with a "starting" price of 7.5 thousand rubles;
- ladys-stuff.ru On this site on the Internet there are female models of Mario Talarico umbrellas from 4.5 thousand rubles with prints on the domes in the form of mushrooms, flowers, etc.
Online stores are not the only platforms for buying expensive umbrellas. You can take a walk around the Central Department Store in Moscow, where you will stumble upon another leading manufacturer of men's umbrellas - Ermenegildo Zegna, the price of which, although it starts at 14 thousand rubles, but the quality cannot be compared with the products of Mario Talarico.
Women's and men's options from Alexander McQueen cost 30-35 thousand rubles, but they scare away real buyers with metal skulls on the handle.
For 11-19 thousand rubles they sell "rain" tools of the brand Maglia Francesco, which look original, are presented in a wide range of folding models and canes. The manufacturer tries to use the wood of apple, maple, walnut, etc. in the production of handles, and decorate the point with horn tips. With all the variety of models, all of them can be classified as classics.
And in TSUM they sell Pasotti umbrellas with a funny design.The handles are reminiscent of the heads of snakes, lions, panthers, horses, etc. Finishing elements are made of genuine leather, and therefore the price of the final product is not surprising - from 8 thousand rubles.
Unfortunately, even in the most fashionable boutiques in Russia, you will not find James Smith & Sons products. They are brought only to order by friends or colleagues who were lucky enough to visit Britain. The range includes urban, beach, tourist and golf models. On sale there are “animal” products so popular today with a majestic and charming appearance in their own way.