Baon women's clothing

Content
  1. History of creation
  2. Directions

The Swedish brand Baon has fans all over the world. Founded a little less than half a century ago, the company does not stop developing, developing new collections to meet changing needs.

History of creation

Back in 1976, Bjorn Anders and his brother Olaf Nilsson decided to create a small tailoring studio. They added the initials of their names, and got a concise and memorable name for the future global brand: Baon. At first, the workshop was engaged in private orders for the manufacture of uniforms for scientific expeditions, amateur tourists and athletes. The brothers felt useful. They really enjoyed their work.

But the profit was small, and the founders of the company began to look for new sites for the sale of their products. So their choice fell on Russia, and in 1992 the company developed a collection specifically for the Russian consumer. It was clothing adapted to our weather conditions and Russian needs.

The first women's collections for Russia were developed by novice specialists - young graduates of art universities.

Ambitious designers were able to create a collection of creative models with a certain amount of humor. In it, they managed to combine two different styles: sport and casual - convenience and practicality with visual appeal.

The new collection of women's clothing was a success. Therefore, at the beginning of the new millennium, the company decided to expand the range. So there was a collection of bags, knitwear and accessories for sports.

Directions

Active. Over time, clothes originally conceived for sports moved into everyday life and Baon developed the Active line - clothes for those ladies who can not stay at home, for those who prefer adventure to passive sitting at home. For this direction, the most advanced technologies are used. Such clothes allow you to withstand any weather conditions.

In Baon Active jackets and overalls, neither wind, nor snowfalls, nor severe frosts are terrible.

Fabrics with special impregnation make clothes resistant to moisture from the outside, and insulation made using modern technologies make products light and easy to move.

Technical. Especially for those who have made sports their way of life, the creators of Baon have developed the Technical line. It was appreciated by the fans of winter sports. In ski suits, every detail is carefully thought out. And in snowboarding kits, for example, each detail carries a certain semantic load.

Casual. The desire to expand its target audience, to give them the opportunity to express themselves in accordance with fashion trends, prompted the brand's developers to change the direction of style. This is how Bayun's Casual style was born. This line of clothing was designed specifically for residents of big cities. It is distinguished by versatility and comfort. Such clothes are suitable both for country trips and for the bustle of the city.

The line is constantly expanding. There are new styles every season. At the same time, new items are gaining more and more fans every day and collect a huge number of rave reviews. To date, Casual style makes up the predominant majority of the company's product range.

Down jackets and jackets, overalls and hats - this and much more is available in the assortment of Baon women's clothing. All these products meet the requirements of the harsh Russian climate. The logo of this trademark flaunts on the biathletes' sportswear and polar explorers' overalls. In the Baon collections there is also a line of light knitwear. It has everything from women's blouses and shirts to hats and stoles.

Due to its versatility, Baon clothes can complement and dilute any look and fit perfectly into the wardrobe of absolutely any person, regardless of gender, occupation, age and size. For the manufacture of their products, the company's specialists use both natural materials known to everyone, as well as promising novelties that make clothing relevant for today.

One of the reasons for the popularity of this company in Russia is the combination of European fashion and Russian mentality, as well as prices designed for average incomes. Each of the numerous stores opened around the world is designed in such a way that the customer can pick up a whole set of clothes and accessories necessary for her - from a down jacket to a watch and a bag.

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