business card holder

Each of us has dealt with discount cards, business cards, public transport passes, credit and debit cards. As a rule, they are a rectangle made of plastic or cardboard with certain information printed on it - depending on which card we are talking about. They have become so firmly established in people's lives that a special accessory was invented for their safe and comfortable storage - a business card holder (or cardholder).

Previously, when various cards were just beginning to come into use, business card holders were mainly used by businessmen who carried personal business cards in them for distribution to potential business partners. Now almost everyone has an accessory for storing discount cards.

Some people put cards in a wallet, but this is inconvenient for a number of reasons. Firstly, the wallet has a rather limited number of pockets for cards. They are usually borrowed by credit cards. Secondly, now, probably, only the lazy does not order business cards to advertise their company or services. The more you visit various establishments, the more cards you will accumulate.Thirdly, it is much more pleasant to keep business cards in an original pocket business card holder than to rummage through a bag in search of the right card (which, by the way, can be wrinkled from careless handling).

A cardholder for storing cards is a small purse with plastic inserts for business card holders. It neatly and carefully protects business cards from various external influences. In addition, each card is in a separate window, which is very helpful in finding the one you need at the moment.

This accessory has long been in demand among consumers, and since then there have been many different models and varieties that differ both in purpose and in execution. Here are some business card holders you can find in stores and on specialized sites:

• For personal business cards. Business people, as a rule, have a separate card holder in which they carry their own cards with advertising of the services provided and the specified contact phone number, address and e-mail. This is very convenient and characterizes you as a serious business person who has everything in order and under control.
• Klyasser. A combined type of business card holder, which is an accessory of a larger format, made in the form of an A5 (or even A4) format book. Inside is a three-row (or more, depending on the size of the accessory) plastic file, divided into windows for cards. The stockbook can include a lot of cards - 200, 240, 300, 320, 400, 500, 600 and even 1000 pieces.

• Pocket. As a rule, it has a size corresponding to the format of one business card. Most often it is fastened with a button, a magnet or a zipper; among male models, models with a retractable mechanism are very popular. Women usually prefer accessories in the form of an envelope or booklet. The number of placed cards can be 40-50 or 100-120. Often a pocket cardholder is chosen in the same style as a wallet, a key holder, a handbag, a cover for documents.
• Desktop. Designed for business people who spend a lot of time in the office. It is also used for promotional purposes - especially if it is custom-made and decorated with the company logo. Desktop card holders are of several types: in the form of a book, where files for cards are attached to the middle on the rings; a small box with a hinged lid; stands where cards are inserted in a pile; a rotating mechanism equipped with plastic "windows" for business cards.

• Wall. We all saw it in the Consumer's Corner stores, where copies of the company's registration documents and a book of reviews and suggestions are located. Wall card holder looks the same - a block of plastic "windows" for cards is fixed on plywood or board and hung on the wall. Most often, this variety is found in institutions with high traffic - shopping and medical centers, cinemas, cultural and recreational institutions. Cards of various companies are inserted into the "windows", and consumers can take any business card they need.
• Credit card. Designed for storing bank cards: debit, salary, credit.There are 3 types of credit card holders: classic (only for cards), combined (there are compartments for banknotes and small documents) and a credit holder with a money clip.

For the manufacture of business card holders, various materials are used that can please even the most demanding customers. Choose what you like best:

• Leather. This is a classic. Leather business card holders are in demand both among reputable business people and among consumers who are far from business. Both expensive elite models and more democratic ones designed for a wide audience are made of leather. Often such accessories are personalized, with the initials of the owner or the company logo embossed.

• Leatherette. This material imitating genuine leather was created for those who cannot yet afford to spend money on expensive accessories (or do not see the need for it). Leatherette business card holders are much cheaper, but they look good.

• Metal. Metal cardholders are most often aluminum and iron. They are durable and look very solid. Exclusive models are made of precious metals (silver and gold), decorated with diamonds, commemorative engraving. A gold or silver business card holder can say as much about the status of its owner as a watch or expensive shoes.

• plastic or acrylic. Such materials are used in the production of desktop business card holders. In stationery stores, you can find such accessories in almost any color and size.

• Textile. A very common material for the manufacture of cardholders. Fabric is a malleable material that is not very difficult to decorate.Textile business card holders are often very cool and original - with embroidery, with appliqué, embroidered with beads, bugles, sequins, beads. The most unusual textile accessories can be found at the sites for the sale of handicrafts.

• Plexiglas. High-quality wear-resistant material for the production of desktop business card holders. At your request, you can purchase a matte or glossy, colorless transparent or bright colored business card holder.

• Wood. Wooden cardholder is a very original thing. If your office furniture is made of solid wood (and you are generally a supporter of natural and environmentally friendly materials), you can choose the appropriate table card holder. It will serve you for many years.

The size of the selected cardholder depends on its purpose. The pocket version is usually small and is made according to the standard card size. Desktop and wall card holders can be both large and not very large - depending on the need to store one or another number of cards. The most common sizes of stockbooks-books are A5 and A4 formats.

The color of a cardholder is often determined by the gender of its owner. Men love restraint and classics - for them, the most common colors of accessories are black, brown of all shades, occasionally smoky blue or dark red.

Women in this regard are more “color-loving”, they choose red, orange, emerald, purple, and indeed any other colors for business card holders - if only they like it and combine with other accessories (for example, a wallet or handbag).

The choice of decorative decoration for a business card holder is usually determined by the preferences of the owner and its purpose. Desktop card holders most often have the logo of the company and its slogan. Personal pocket cardholders can be decorated with anything - engraving, embossing, precious and semi-precious stones, embroidery, rhinestones, dot print.

Many world-famous companies are engaged in the production of cardholders. Here is a list of the most famous of them:

• Piquadro. An Italian brand famous for its leather accessories. High quality is combined with a unique corporate identity. Among the goods produced are bags, suitcases, cardholders, document covers and much more.
• Handwers. A Russian manufacturer that recently entered the market, but has already managed to win the hearts of consumers with its wonderful products. This brand is distinguished by its commitment to only natural and environmentally friendly materials (leather, felt), as well as exclusivity - accessories are made by hand and in limited quantities. Handwers is ready to offer you cases for gadgets, cardholders, purses and other necessary things.
• Montblanc. A German company that has won the leadership in the market segment for the production of premium class stationery. Under this brand, magnificent bags, business card holders, watches, key chains and even jewelry are produced.

• Dalvey. A Scottish company that initially specialized in the manufacture of ... bagpipes! Now it is one of the largest companies. It produces calculators, cardholders, key holders, barometers and more.The style of this company is very recognizable - all things are done in the style of the Victorian era.
• Durable. This German company holds the lead in launching the production of office goods from artificial materials. Now this brand has more than 2,000 items of various products - badges, desk accessories, documents storage devices. Every year another 50-60 new products are born.
• Avanz Daziaro. Manufacturer of accessories for men and women from sunny Italy. Each product is thought out to the smallest detail and made with love. The company has a recognizable style and strives to improve its products in everything.

• Neri Karra. The famous Italian brand that produces handbags, wallets, purses and card holders exclusively from genuine leather of the highest quality. Products manufactured under this brand are ultra-modern, comply with all fashion trends and are quite affordable.
• Dr. Koffer. If you want to buy not just a business card holder for storing cards, but also a stylish, newfangled, exclusive accessory, pay attention to products from Dr. Koffer. It is famous for the fact that rare exotic skins are used in its production - ostrich, deer, shark, crocodile, as well as stingray and lizard skin. The product line also includes wallets, bags, folders and document covers.
• Louis Vuitton. It is probably rare to meet a person who has not heard of the Louis Vuitton brand. This is a world famous brand that produces trendy clothes and accessories. All products are recognizable - thanks to the LV logo.

• Petek. A company with over 100 years of history. Its name has become almost synonymous with the word "quality" when it comes to leather goods.Elegant classic models and new developments - any (even the most captious) buyer will not be able to find a flaw in them. In the production of products, manual labor is used.
• "Important bumps". An interesting domestic project. Produces unusual souvenir products. The peculiarity of business card holders of this brand is stylization under the covers of old books.
• Tony Perotti. Another one from Italy. This company is famous for the fact that when creating their wonderful bags, wallets, cardholders and other products, they do not use process automation. Everything (from leather dressing to packaging of finished products in boxes) is done by hand and only by hand. Buying a business card holder of this brand, you will be sure that you have purchased a truly unique product.

• Prada. One of the world leaders in the production of fashionable luxury clothing and accessories. The company's boutiques can be found in major cities around the world.
• Wittchen. Polish (quite young) brand, but managed to conquer Europe and enter the Russian market. The "chip" of the company is handmade, each product is supplied with an individual certificate. Wittchen works only with natural calfskin. Coloring of production is carried out by means of natural dyes.
• Erich Krause. When you hear this name, office supplies immediately pop up in your memory. Yes, this manufacturer is very firmly rooted in the market, not only in Russia, but also abroad. His business card holders in a plastic cover are convenient and affordable.

• Furla. An amazing Italian brand, in the creation of which members of the Furlanetto family took part - for 3 generations! The company produces luxury bags, shoes, wallets, card holders, straps and other accessories.Age-old traditions are very well in harmony with modern trends.
• Brauberg. A company specializing in the production of high-quality stationery: archivers, registrars, stockbooks, writing and proofreading supplies. The company's democratic pricing policy makes it possible to supply both corporations and smaller-scale enterprises with products.
• Michael Kors. Brand from USA. Produces trendy clothes, accessories and perfumes. The company is headquartered in New York, but boutiques are located around the world.

• Alessandro Beato. A company that has recently entered the Russian market. However, her bags and business card holders with bright prints have already found their customers. High quality is pleasantly combined with a favorable price.
• Gucci. One of the world leaders in fashion. Produces luxury clothing for men and women, perfumes, accessories. The products of this brand are considered one of the best in the world.
• Hermes. Every fashionista probably knows about his famous Birkin bag. This brand is very expensive. However, the quality and appearance of the products fully justify any cost. Only natural materials are used in production.

The cost of a business card holder (as well as any other product) depends on many factors: the manufacturer, the materials of manufacture, the presence or absence of additional decorations, and the quality of workmanship. It is quite clear that a cardholder made of genuine leather from a famous brand cannot cost 1000 rubles, just as no one will buy a leatherette accessory from China for 1000 dollars.

Cardholder is a wonderful gift. This is something absolutely everyone needs. However, the choice must be approached as seriously as possible, taking into account the taste and style of the person to whom this gift is intended. There are general rules that you can follow when choosing a business card holder as a gift:

• Cardholder capacity. If the thing is intended for a shopaholic who carries all the available cards with him and constantly adds new ones, choose a model with a large number of "windows".
• Reliable clasp. It is not worth commenting - the safety of the contents of the card holder depends on this factor.
• Extended capabilities. Some people will be more happy with a credit card holder with a money clip and a compartment for documents than an accessory with only card slots.

• Dimensions. Think about whether a person will carry a cardholder with him, whether he will put it on the table or take it on the road.
• Possibility to addpockets» for cards.
• Manufacturing material. A very important point. You should not choose a gift from too cheap material, but an overly expensive accessory can confuse the recipient. You must clearly understand what business card holder this person would buy for himself if he chose it on his own. Consider the style of his life, clothes, look at other accessories that he wears - a bag, a wallet. Try to pick up a cardholder that harmonizes with them as much as possible.
• Additional decorations. Remember if the person to whom the card holder is intended as a gift loves additional decoration - for example, rhinestones, embroidery, engraving, colorful prints. If you do not own this information, choose the classics. Much more likely to guess with such a gift than with too pretentious.

If you take into account all the recommendations and pick up a gift with love and diligence, be sure that the one you give it to will appreciate this modern and very necessary accessory.