Scandinavian style in clothes

The Scandinavian style gives itself away not only in the interior, but also in clothes. Swedes, Danes and Norwegians are adherents of rigor, conciseness and maximum convenience in everything. This is due to the geographical location of Scandinavia and its climate - quite severe in relation to the rest of Europe. Cold winters and cool summers leave no chance for airy and frivolous outfits.

The history of the Scandinavian style dates back to King Gustav III, who, as a warning to all his subjects, completely changed the palace, making an ascetic dwelling out of luxurious apartments. As the designers would say now, he made the main emphasis on natural materials and natural sunlight, with which nature does not spoil the inhabitants of the north.

The Scandinavian style in clothes for women has four main distinguishing features: ethnic pattern, layering, simplicity of cut and natural warm fabrics.

• ethnic pattern - the first thing by which you can determine that the clothes in front of you come from northern Europe. Of course, all things of the Nordic wardrobe are not decorated with ethnic motifs, but the famous sweater with deer is in every wardrobe of a Scandinavian. The most popular motifs are an eight-pointed star (or snowflake), Christmas trees, deer. Usually they decorate knitwear: sweaters, hats, mittens, stockings.At the same time, they are relevant not only for women and children, but also for men.

• Layering is a climatically determined feature. The more layers of clothing a person wears, the warmer they are. If we take a resident of modern Scandinavia, then he prefers to wear a cardigan, put on a vest over it, wrap a voluminous scarf and complement a wide-cut coat.

• Ease of cut also depends on the weather conditions in Denmark, Sweden and Norway. Complex details and decorative elements on clothes simply will not be visible behind several layers of clothing, and intricate fasteners in the form of hooks and ties will only interfere with daily dressing. Outerwear is dominated by straight silhouettes, which allows, on occasion, to dress like a “cabbage”.

• natural fabrics - a prerequisite for any northern clothing. The climate simply does not allow such frivolity as synthetic sweaters and trousers. The most popular fabric is wool. In the manufacture of knitwear, woolen threads with the addition of elastane are also used. However, in the summer season, cotton and linen are no less in demand.

Scandinavians are distinguished by naturalness in everything. Do not overdo it with makeup, your face should be fresh and radiant. But shine not with the glossy sheen of a fashion magazine, but as if you had a great night's sleep. The main weapon of these women is an expressive look, therefore, despite fair skin, they prefer to use black mascara. Hairstyles are also not given much attention: no complicated curls, ingenious haircuts. Usually it is long natural hair or the simplest haircut.

The color scheme of the wardrobe goes into monochrome. Women of northern Europe prefer gray, beige, cream colors, while ignoring bright shades.White color is preferable to wear in summer. However, a combination of base colors with some matte blue, green or red is allowed. They generally prefer haze in fabrics and color.

The number of jewelry made of precious metals is minimal. This component of the female image is so unpopular that you will find only a few jewelry departments in the entire large shopping center. Preference should be given to silver and authentic models made of leather, wood, feathers. You can refer to the Viking Age - hryvnia, bracers, amulets.

Scandinavians prefer solid-soled shoes, but the evening look involves wearing shoes with wedge heels.

The men of the north are a classic bow reimagined in a new light. Severe Nords prefer straight-cut outerwear, a minimal amount of decorative details, and a dark monochrome color scheme. They recycle fashion for themselves, making clothing sets stylish and practical.

Street military style is popular this season. The Scandinavians, taking it as a basis, gave their own interpretation - a classic coat, a turtleneck sweater, cropped skinny trousers with cuffs that do not cover the tops of military boots. From the "military" there are only boots, but they are the main accessory on which attention is focused. They set the tone for this image.

In 2017, the H&M brand is almost 100% in line with the needs of Scandinavian men. He made a bias towards natural fabrics, calm colors and models with a simple cut.The new collection is crafted from cashmere and merino, plus it features chunky yarns that give it a distinct texture. A special feature of the season is clothing made from recycled wool.

And of course, representatives of the stronger half always have a knitted sweater with deer or other branded ethnic pattern in their wardrobe.

If you like things made in the Scandinavian style, but you don’t want to completely rebuild your wardrobe, then knowing a few rules, you can easily bring elements of ethnicity into your usual bow and be harmonious at the same time.

• Knitted sweaters can be worn with thin chiffon skirts;

• fitted vests made of leather or suede, trimmed with fur, combined with fur shoes;

• a straight coat combined with a voluminous scarf will add a “northern touch” to any thing.