Italian down jackets ADD

Not every brand of European clothing can boast of really warm and high-quality products for cold weather. But the Italian down jackets ADD managed to combine quality, style and practicality, suitable for our harsh weather conditions.

Giovanni Chikko (aka John Grein) became the founder of the brand, devoting himself to the development of original models of outerwear for men and women.

The brand is famous for its warm, but at the same time light down jackets. The assortment includes different styles of outerwear: from demi-season vests with down to long winter coats. For production, a special technology is used, which sets a high level of product quality.

When creating collections, three criteria are taken into account - the product must be warm, weightless and meet fashion trends. The buyer does not have to choose between appearance and practicality - the product meets all parameters at once.

A combination of different materials is often practiced: fur, nylon, knitwear, viscose, to create unique models.

Goose down, which acts as a heater, does not come out when worn and during washing, thanks to a special seamless stitching. It does not gather into lumps, as it is placed inside the product in small special pouches.

Thanks to the unique production technology and the specific cut of outerwear, the brand's products become special against the background of similar options.

All brand down jackets are light, airy. The weight of a full-fledged product for an adult is about 400 grams. This is a clear advantage for winter, when it becomes really hard to carry a lot of clothes.

Fully thought-out details become not just a decoration of a thing, but a convenient and practical attribute. The hood is always removable, and there are loops for the belt, even the tag is removed into a special hole for it.

The color palette of products includes classic black, beige and cheerful bright colors. Shiny nylon fabrics in cloudy autumn and gloomy winter give a blooming look to the image.

In 2012, an online control system was developed that allows you to determine the authenticity of the brand

It is not easy to find flaws in ADD brand products. Things meet all the requirements of a picky buyer, remain light with the ability to protect against serious cold weather along with fur coats and sheepskin coats.

ADD outerwear has now been established in China to make quality products available to a wider range of consumers. But the inscription on the label "Made in China" should not scare you too much, because the production takes place under a system of strict quality control.

Brand products belong to the elite class, so prices can “bite”.A winter women's or men's down jacket will cost about 40,000, and a demi-season version will cost about 25,000. But having spent a round sum on a quality item, you don't have to worry that it will become unusable by the next season.

To some, nylon outerwear may seem frivolous and undignified. Regular down jackets are popular among the masses of people due to affordability and practicality. But putting on a high-quality, light jacket or a bulky sheepskin coat and a fur coat is a matter for each person personally.

Once you buy ADD brand products, you can easily become a permanent fan of it. Jackets, down jackets, vests and coats actually meet all the characteristics that the manufacturer claims.

The winter jacket is really light and weightless, while doing an excellent job of protecting against cold and wind.

Having bought your favorite model via the Internet, you can not worry that the jacket will not sit on the figure as expected. Carefully thought-out styles of down jackets sit like a glove, the main thing is not to miscalculate with the size.

Models of winter and demi-season jackets are distinguished by their original cut or color, they make it possible to emphasize their individuality, they become the number one thing in the wardrobe of the most meticulous fashionistas.

The original solution is a shortened down coat, where wool, polyester and down, combined and complementing each other, turn into a stylish, official thing for a business man.

The popularity of elongated men's down jackets is growing. They perfectly protect from wind and snow, while remaining comfortable, convenient and stylish. These options are great for everyday wear. Details in the form of a hood, drawstring, patch pockets will become an appropriate decoration of the jacket and a practical accessory.

Men are not alien to the bright and shimmering colors of outerwear. A shiny patent or iridescent silver jacket will appeal to a confident young man.

An expensive but chic solution is a leather down jacket. Soft, light and warm, outwardly it gives the impression of a self-sufficient, serious and businesslike person.

Models of winter down jackets of a classic style are distinguished by mother-of-pearl, shiny and lacquer colors. Typical fitted puffy coats do not look faded and boring. They shine, shimmer in the frosty air and give the mood of the holiday.

Models of jackets with flared knee-length hem are popular. A wonderful stylish option for daring lovers to emphasize their femininity while maintaining their individuality.

As a demi-season outerwear, an interesting solution is a short nylon jacket, decorated with original trim. In combination with chic fur, such a model will be a real find for a stylish woman who is used to looking her best in any weather.

Extraordinary color combinations and a combination of different materials remain relevant techniques for the design of models of the coming season. Despite the bold decisions of fashion designers, jackets retain moderation and relevance for everyday wear.