Rimmel lipstick

Content
  1. Features and Benefits
  2. Compound
  3. Best before date
  4. Kinds
  5. Fund lines
  6. Color palette
  7. How to find your shade
  8. How to distinguish an original from a fake
  9. How to apply
  10. Reviews

When purchasing lip cosmetics, all women want, in addition to the decorative function, to have protective and caring properties. The nourishing and softening textures of the British brand Rimmel London lipstick not only give a juicy and bright color, but at the same time provide grooming and health to the thin and delicate skin of the lips.

Features and Benefits

The oldest manufacturer with almost two hundred years of history is actively developing today, releasing new items. Rimmel cosmetics continues to win the hearts of consumers around the world with its special approach to creating fashionable quality products at affordable prices.

Since 2001, supermodel Kate Moss has been the face of the brand. Despite the traveling lifestyle, she always feels like a typical resident of London. Kate, along with Rimmel, draws inspiration for her glamorous look from the witty and daring street fashion of the European capital.

Lipsticks are developed on the basis of natural hypoallergenic substances, which allows a woman of any age to use them without fear of allergic reactions. Developers who value naturalness release lipstick, with which you can favorably emphasize the natural beauty of female lips, rather than hide it under a thick layer of paint.

The brand makes it possible to highlight individuality by making the color of the lips more saturated and the contour clearer. A wide range of colors makes it easy for every woman to choose a sustainable care product that is ideal for her face.

Compound

In production, the company uses complex technological processes, as a result of which the latest recipes are implemented, including ingredients such as:

  • natural waxes - candelilla (candelilla cera) and carnauba (copernicia cerifera cera), preserving skin moisture, creating plasticity, glossy structure and strength of the lipstick rod;
  • castor oil (ricinus communis oil), which contributes to better dissolution of coloring substances, giving resistance to spoilage;
  • natural lanolin (lanolin), used as an emollient fat component;
  • polymeric film-forming additive (hexadecene copolymer), which provides shine and durability and forms the thinnest film that protects the skin from drying out;
  • sorbitan sesquioleate (sorbitan sesquioleate), used as an emulsifier.

As nutritional supplements, vitamins A, C and E are used, which promote cell regeneration, have a softening, antioxidant and anti-inflammatory effect. Plant extracts, collagen, hyaluronic acid have the ability to rejuvenate, saturate with moisture and restore the skin, healing minor damage. SPF 20 filters are added to protect against photoaging.

To extend the shelf life, a safe substance benzyl cinnamate is included, which has a preservative effect. Perfume masks the smell of raw materials and aromatizes.

Best before date

When purchasing lipstick, it is important to focus on the expiration date, because the use of expired products can harm the skin.Even if it has not yet come out, when buying, you need to consider and smell the tester that comes with the batch of goods, since the lipstick that was stored with violations could deteriorate ahead of time.

High-quality lipstick pleases the sense of smell with a fresh fragrance, while spoiled lipstick can smell like rancid ingredients. Properly stored product has a uniform color and a flat surface. Oily drops are visible on expired lipstick.

Kinds

The brand's products, in all the splendor of tones and textures, are designed for determined women who are not afraid to use both traditional sticks and novelties - balms and lipsticks in the form of pencils. The low price allows you to buy several options for a persistent product at once: solid or liquid, shiny or matte. The latter allow you to focus on the eyes. Glossy and lacquer coatings make the image especially attractive.

Fund lines

The hallmark of Rimmel London is "Lasting Finish" with durability up to 8 hours. The creamy product gives the lips juiciness after application in one layer. A variety of shades will decorate the smiles of representatives of different generations.

The collection "Lasting Finish by Kate Moss" with black diamond powder allows you to achieve an unusual depth of color. The palette from Kate Moss is presented in fashionable shades from bright red to nude, which the supermodel herself enjoys using. The design of the lipsticks, framed in black tubes with red hearts and autographed by Kate, reflects the taste of the author of the collection.

Complementing the collection matte "Matte Lipstick by Kate Moss" with ruby ​​powder in red tubes with black graffiti. Products with a velvety texture are well pigmented and opaque. They look stylish on the lips, give a clear contour that does not require the use of a contour pencil.They have excellent softness and durability, the colored matte finish lasts for a long time.

The combination of intense color with a satin sheen is presented in the product line Apocalyps Lip Lacquer. Delicate texture with tiny reflective particles provides dense coverage. Super-saturation and super-comfort are retained when worn throughout the day.

Moisturizers"Moisture Renew Lipstick" Due to the vitamin complex, polypeptides and hyaluronic acid, they make the skin smooth and saturate with moisture. The sun protection factor prevents lips from drying out. Lipstick gives the lips a voluminous look and juicy color, while maintaining a long-lasting feeling of comfort.

Means from the line "The Only One" perfectly cope with several tasks at once. A variety of tones with enhanced pigmentation will make lips bright in one stroke. Soft gliding over the relief of the lips, nutrition and hydration occurs due to oils and vitamin E. The best components give unprecedented durability.

Color and care provide balms "Color Rush". The shape of the pencil allows precise application with a smooth contour and a wet finish. A rich palette allows you to choose a tool for any mood. Fans of 2 in 1 products will love the kiss-resistant Provocalips Lip Color. The result of applying the product in an elegant package containing lipstick on one side and a glossy gloss on the other will be smooth, moisturized lips.

Color palette

Due to the variety of tones, Rimmel products are ideal for women who want to be the center of attention.The Lasting Finish series comes in 25 colors from flashy ones like the bright red "Coral in gold" #210 to classics like the everyday "Airy Fairy" #070, "Asia" #077 and "Sugar Plum" No. 086.

The new collection from Kate Moss is on sale in 15 exclusive shades, of which the red "My Gorge Red" No. 01 and "Red in Chic" No. 010, the nude "My cool nude" No. 03 and the glossy "Effortles glam" No. 05 are in fashion today .The matte collection has 7 natural and red tones in the arsenal. The Only One line is represented by 8 key shades, including the trendy pink "Salute" No. 200. The "Moisture Renew" palette has 25 shades for warm and cold types of appearance.

How to find your shade

When choosing a color, you should take into account the natural contour and shade of the lips, skin and hair. For women with a thin lip line, it is better to prefer light pink or peach shades, abandoning the dark ones that form a sharp contour. Owners of overly full lips, on the contrary, will suit dark saturated tones. In order not to visually enlarge the mouth, do not generously paint the corners of the lips.

This video will help you choose a nude shade of Rimmel London lipstick.

In an effort to emphasize the whiteness of the teeth, it is better to opt for lipstick in brown or orange shades. Women with yellowish tooth enamel are advised to refuse these shades. Light colors will suit ladies with light brown curls and blondes. Saturated dark colors will suit brown-haired women and brunettes.

How to distinguish an original from a fake

Since Rimmel lipsticks are among the products that are in demand among consumers, fakes come across on sale, the use of which threatens skin diseases.In order not to buy counterfeit, lipsticks should be purchased only in trusted chain or online stores that are responsible for their reputation.

The packaging of a real lipstick is always made of good materials, has the brand name, an embossed crown and is sealed in polyethylene. The cap is put on tightly, latching so as not to stain other items in the purse. Labels with the number and name of the shade, information about the composition and expiration date are glued firmly, without distortions.

On branded lipsticks, the composition is indicated, where the ingredients are arranged in descending order of percentage. You can get reliable information right in the store using your smartphone by going to the official Rimmel website and comparing the lists of ingredients. There shouldn't be any difference.

Rimmel supplies testers to the points of sale of its products, which are necessary for the consumer to be able to examine, smell and, if necessary, apply a swatch to the skin before buying, in order to check hypoallergenicity, and only then make an informed decision to purchase the product.

How to apply

In order for the lipstick to lay down perfectly, hold on for a long time, mask the flaws and highlight the advantages, you should know and follow the recommendations of makeup artists:

  1. First, the skin of the lips must be softened with a cream and a thin layer of powder applied.
  2. Then the natural line of the lips should be outlined with a voluminous Rimmel contour pencil, working from the middle to the corners. This is done in order to emphasize or correct the contour, and also so that the lipstick does not spread. It is better to choose the shade of the pencil to match the lipstick or a little darker, it is permissible to use a colorless pencil.
  3. If it is necessary to visually reduce the lips, powder the surface and circle with a pencil 1 mm inside the natural contour. To achieve the effect of swelling, it is enough to draw a line 1 mm beyond the boundaries of the natural contour.
  4. Apply lipstick of the desired color, moving the stick from the center to the corners, starting from the upper lip. For a more precise and even application, use a brush.
  5. To fix the tone, the first layer of lipstick should be lightly blotted with a napkin. Then a second layer is applied and, if desired, a colorless lip gloss.

How to apply red lipstick correctly is shown in the video below.

Reviews

Rimmel lipsticks, which have recently appeared on the shelves of Russian stores, have already received well-deserved recognition and have many positive customer reviews. Many women appreciated the budget cost, rich palette of shades and rich pigmentation, which allows the product to be used sparingly. For everyday tinting, a single coat is sufficient.

Users note the conformity of the declared qualities with the real properties of the lipstick. The texture of the lipstick is creamy, moisturizing, gently envelops and visibly softens the skin. The tool is suitable for owners of problem lips, as a layer of lipstick provides excellent coverage, effectively smoothes out irregularities without indicating rough areas.

Persistent pigments are evenly distributed, during wear they do not roll down at the border of the skin and mucous membranes, do not clog into cracks and do not spread. Optimally sized sparkling particles give a delicate shine and refresh. Many have noticed that the lipstick comes off evenly, leaving no stubborn dispersed particles. Residues can be easily removed with any make-up remover.

The conveniently sharpened stick glides effortlessly over the skin.The comfort of wearing an oily cosmetic product without a feeling of stickiness and heaviness is noted. Women fell in love with the product for the high durability of the coating - up to 8 hours without losing its aesthetic appearance.

Consumers love the classic scent that is felt at the application stage and does not become intrusive to wear. Customers note the convenience of packaging, which is a securely closed plastic tube with a shade number. It is agreed that a stylish tube of Rimmel lipstick is very convenient to have in your purse so that your smile is always irresistible.

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